We are seeking a creative and results-oriented Influencer Marketing Specialist to join our marketing team. As an Influencer Marketing Specialist, you will be responsible for developing and executing influencer marketing strategies to enhance brand awareness, engagement, and drive business objectives.
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Job details
Salary
5 to 7 LPA
Experience
2 to 3 Years
Qualifictions
Graduation
Skill
Influencer Identification, Relationship Building, Campaign Strategy, Negotiation Skills, Budget Management, Analytics and Reporting, Industry Awareness, Communication Skills, etc.
Location
Noida
Joining Time
Immediate to 15 days
Job Description
- Influencer Identification and Outreach:
- Research and identify potential influencers aligned with the brand.
- Develop and maintain relationships with influencers through effective outreach.
- Campaign Strategy:
- Create and execute comprehensive influencer marketing strategies in line with marketing goals.
- Define campaign objectives, KPIs, and success metrics.
- Content Collaboration:
- Collaborate with influencers on the creation of authentic and engaging content.
- Ensure content aligns with brand guidelines and messaging.
- Contract Negotiation:
- Negotiate terms and agreements with influencers, including compensation, deliverables, and timelines.
- Ensure compliance with legal and ethical standards.
- Campaign Tracking and Analysis:
- Monitor influencer campaign performance using analytics tools.
- Provide regular reports with insights and recommendations for optimization.
- Budget Management:
- Manage influencer marketing budgets effectively to maximize ROI.
- Track expenses and ensure campaigns are cost-effective.
- Stay Updated on Industry Trends:
- Stay abreast of industry trends, emerging platforms, and best practices in influencer marketing.
- Implement new features and strategies accordingly.
- Collaboration:
- Collaborate with internal teams, including content creators, designers, and social media specialists.
- Communicate effectively with influencers and brand ambassadors.